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Coming Soon: Chinese Tourism to MENA White Paper

Dragon Trail’s 2025 bi-lingual white paper aims to provide an in-depth understanding of Chinese tourism market to the MENA region, its future potential, and what kinds of marketing resonates best. Learn more about the project and how you can get involved.

Destinations throughout the Middle East and North Africa (MENA) have seen extraordinary growth in Chinese tourism in recent years, with significant opportunities to expand further, supported by extensive marketing activities from many countries and destinations in the region.

Dragon Trail’s upcoming 2025 white paper aims to provide an in-depth understanding of the Chinese tourism market to the MENA region, its future potential, and what kinds of marketing activations are resonating best. Published in both English and Chinese in partnership with our sister brand, Chinese travel trade media TMW, the white paper will provide valuable information and insights to regional stakeholders, the Chinese travel trade, and Chinese and global media.

Click here to view Dragon Trail’s 2021 white paper on Chinese tourism to Latin America

Content will include:

  • Country profiles – Chinese tourism data and marketing overview
  • Interviews with regional stakeholders, the Chinese travel industry, and Chinese travelers
  • Exclusive Chinese consumer and trade survey data
  • Articles on cultural differences, regional highlights, and marketing case studies

Sponsorship packages:

Platinum
Co-branding
• Full-page interview
• Promotional article
• Full-page ad
• Webinar/event speaking opportunity
Price: US$10,000

Gold
Full-page interview
• Promotional article
• Webinar speaking opportunity
Price: US$6,000

Silver
• Sponsor’s choice of full-page interview or promotional article
Price: US$3,000

Please get in touch to share data, information, and ideas for the white paper, ask any questions you have about the project, and discuss sponsorship opportunities. Click here to download the Chinese Tourism to MENA White Paper fact sheet.

Editorial: Sienna Parulis-Cook

Sales: Shawn Li

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