We have extensive experience with WeChat and Weibo, and can bring you up to date on China’s latest emerging social media platforms in the travel and lifestyle space. Our services cover social media strategy, content creation, fan engagement and campaign activations.
We develop localized Chinese websites and WeChat Mini-Programs with navigation and content specifically designed to meet Chinese consumer needs and preferences. Our product team can also help you to develop and localize booking engines, loyalty schemes and payments to complete your strategy from branding through to e-commerce.
Our award-winning in-house video team can help you conceive, shoot and produce original video content. and roll out your video campaign on social and video platforms. If shooting new content is not possible, our team can help localize and remix your existing video assets for a Chinese audience.
Influencers are critical at the top of the funnel in China, bringing your brand awareness and trust. We manage a marketplace of more than 400 travel and lifestyle KOLs, working with them to build awareness, create engaging content and drive their followers to buy your products.
Based on your market objectives, we help you find the most effective channels, craft engaging creative, manage your budget and continuously optimize spend.