Staying competitive in tourism marketing to China necessitates fresh strategies and innovative technologies to help you spread your message as far and effectively as possible.
Approximately 70,000 Chinese tourists visited Ireland in 2017, but this could just be the start, thanks to the launch of direct flights from both Hong Kong and Beijing, as well as marketing by Dublin Airport and Ireland’s tourism bodies.
Flowers, hipsters and new cruise ships topped this week's WeChat rankings for the travel industry.
Travel to wintry destinations and interest in skiing and other snow sports, are both increasingly appealing to Chinese tourists.
Dragon Trail has partnered with Interface Tourism Spain to co-organize 'Thinking in China: Discovering the Chinese Tourist', held at the Thyssen-Bornemisza Museum in Madrid on March 21, 2018.
Stunning scenery, travel promotions and even some Canadian Husky dogs top this week's rankings.
Digital word of mouth is very important when it comes to attracting Chinese tourists, and the first step to approaching this market should be to find out what Chinese travelers are saying about you online.