Resources - news, events, videos & presentations

WECHAT WEEKLY RANKINGS

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 2 July – 8 July 2018

12 Jul 2018

NTOs: N.1 Japan National Tourism Organization: Lavender tour in Hokkaido. N.2 Visit Sweden: Things you need to know about team Sweden. N.3 Tourism Authority of Thailand - Shanghai Office: Updates on tourist boat capsizing in Phuket.

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BLOG

6 Findings from the CTA-Ctrip China Summer Travel Report 2018

11 Jul 2018

Ctrip and the China Tourism Academy released a report on 4 July 2018 on Chinese summer travel, covering top destinations, travel motivations, demographics and more. We’ve translated the report to bring you the most interesting findings for outbound tourism.

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EVENTS

Join the PLUsForum China 2018

09 Jul 2018

Dragon Trail and the PLUsForum will bring together 20 senior industry executives to share ideas and experiences in digital development and distribution for travel, for the PLUsForum China, 21-22 Sept. 2018 in Shanghai.

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BLOG

Peru Inspires Chinese Tourism through B2C Platforms

04 Jul 2018

A video series, KOL trip, social media and website are all part of Peru's multi-channel and multi-media B2C strategy to educate and inspire Chinese tourists

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WECHAT WEEKLY RANKINGS

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 25 June – 1 July 2018

04 Jul 2018

NTOs: N.1 Austrian National Tourist Office: Shops and restaurants at Vienna Airport. N.2 Japan National Tourism Organization: Things to do in Sacred Cape (Suzu-misaki). N.3 Tourism New Zealand: Walking, cycling, horseback riding... Travel and finding your way in New Zealand.

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WECHAT WEEKLY RANKINGS

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 18 June – 24 June 2018 

27 Jun 2018

NTOs: N.1 Tourism New Zealand: Take your time exploring New Zealand. N.2 Japan National Tourism Organization: Latest updates on the Osaka earthquake Osaka. N.3 Destination Canada: 4 beautiful moments of Niagara Falls.

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BLOG

7 Surprising Facts About Hotels and the Chinese Travel Market

27 Jun 2018

From rising OTAs and market demographics, to booking behavior and new technologies, there's a lot happening in hotels for the Chinese travel market. We've put together a list of 7 things everyone in the hotel industry should know about Chinese travelers.

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EVENTS

Reaching Chinese Travelers at Arival: Registration Offer

22 Jun 2018

Dragon Trail’s President, Americas, Matt Grayson is leading a marketing workshop called “Reaching Chinese Travelers” at Arival, a travel conference dedicated to tours, activities and attractions, September 24-27 in Las Vegas.

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BLOG

Can Douyin/Tik Tok Be Used for Travel Brands?

20 Jun 2018

Douyin, aka Tik Tok, is the hottest app in China right now, but can this short video platform be used effectively by travel brands? We weigh the pros and cons.

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