Resources - news, events, videos & presentations

Company News

Dragon Trail Comes Together in Emeishan

15 Mar 2019

All five Dragon Trail offices came together 11-15 March in Emeishan, Sichuan Province, for our 2019 company meeting. Now in our 10th year, the team has over 100 members, located in Beijing, Shanghai, Xi’an, London and Lexington.

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Company News

Speakers Announced for China: The Future of Travel Summit

13 Mar 2019

We’re excited to announce a preliminary list of speakers, supporting organizations, and an outline of the event schedule for Dragon Trail's 10th anniversary summit, China: The Future of Travel, held from May 19-21, 2019 in Beijing.

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Company News

Dragon Trail CEO Speaks at WTCF Report Launch

21 Jan 2019

Dragon Trail’s CEO George Cao spoke about new trends in tourism marketing at the WTCF's launch event for their Report on World Tourism Economy Trends 2019 on January 16, 2019 in Beijing.

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Company News

Sweden Trains Chinese Travel Trade with WeChat Mini-Program

16 Jan 2019

In November 2018, Visit Sweden became the first national tourism board to launch a WeChat mini-program for China Travel Academy (CTA) to train Chinese travel agents.

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Company News

2018 Highlights and 2019 Developments for Dragon Trail

02 Jan 2019

Catch up on Dragon Trail's highlights from 2018, and get a taste of what's to come in 2019 - our 10th anniversary year. In the new year, we look forward to launching events, digital developments, reports, a book and more.

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Company News

Holiday Greetings 2018

19 Dec 2018

2018 has been a record-breaking year for Chinese tourism, and we look forward to continuing to help you reach Chinese travelers and the travel trade in 2019. From the whole Dragon Trail Interactive team, we wish you a very happy festive season.

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Company News

Dragon Trail Trains Travel SMEs on Chinese Outbound Tourism Marketing at WTM London

09 Nov 2018

Dragon Trail Interactive delivered a session on Chinese digital marketing and reputation management for travel brands at World Travel Market in London on 7 November, 2018.

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Company News

German Tourist Board Hosts Live WeChat Webinar with Lufthansa

27 Jul 2018

On 17 July, 2018, the German National Tourist Board (GNTB) hosted a live webinar on WeChat through Dragon Trail’s CTA Live platform, to introduce its partner airline Lufthansa to the Chinese travel trade.

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Company News

Updates on China’s Ministry of Culture and Tourism

18 Jul 2018

Updated website information for China's new Ministry of Culture and Tourism, which absorbed the former China National Tourism Administration (CNTA) in March 2018.

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