How has Chinese traveler sentiment and behavior evolved throughout the pandemic? In this infographic, we compare findings of Dragon Trail's consumer surveys to reveal the prevailing sentiments, what has changed, and what hasn't.
The Kenya Tourism Board relaunched its WeChat account on 12 April, 2021, with an updated strategy to inform and inspire the post-pandemic Chinese traveler.
The Singapore Tourism Board and Dragon Trail International's SingapoReimagine China Virtual Travel Mart 2021 facilitated more than 2,300 travel industry business appointments in its first month, alongside weekly webinars, virtual FAM trips, and more.
Video offers tourism marketers the chance to inspire Chinese travelers' future trips, instill confidence, and inform consumers and the travel trade. The answers to these 7 questions will help to guide your strategy and maximize the impact of your video campaigns.