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How to Attract Chinese Family Tourism

14 Aug 2019

With over 300 million pre-school and school aged children in China, family travel is an important and growing market segment for Chinese outbound tourism. Here are six things tourism brands need to understand to successfully attract Chinese families.

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Video: Spending Abroad – China Outbound Travel Pulse – Episode n.24

09 Aug 2019

Since 2012, China has been world’s highest-spending international tourism source market, with over 250 billion USD in annual spending. But how much do most Chinese tourists really spend, and how is spending behavior changing?

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CTA: Annual Report on China Outbound Tourism Development 2019

07 Aug 2019

The China Tourism Academy’s (CTA) Annual Report on China Outbound Tourism Development 2019 is based on 2018 data on outbound travel from China. It was released on August 1, 2019, and includes data on market trends and consumer preferences.

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Chinese Outbound Tourism Data: H1 2019

06 Aug 2019

What are 2019’s trends in Chinese outbound tourism so far? We’ve rounded up statistics from the first half of the year for 17 different destinations in four global regions.

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Report: China’s Summer Vacation Outbound Tourism Market

30 Jul 2019

Fliggy and Alipay have recently released a report on Chinese outbound tourism over the summer vacation period. The report includes information on the fastest growing destinations, consumption trends, demographics, and more.

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‘China, the Future of Travel’ Demystifies the World’s Largest Outbound Tourism Market

24 Jul 2019

Published by Dragon Trail Interactive, the newly revised handbook to Chinese outbound travel is a vital tool for the global tourism and hospitality industries.

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Top Themes on WeChat for Travel Brands in H1 2019

23 Jul 2019

Romance, celebrities, wildlife, and TV shows are among the topics resonating best with Chinese consumers on WeChat in the first half of 2019, based on analysis of Dragon Trail’s WeChat Rankings for travel brands.

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Q2 2019 WeChat Rankings Report

17 Jul 2019

Dragon Trail’s WeChat Rankings Report for Q2 2019 reveals the top travel brands and articles published on WeChat by national and regional tourism boards, airlines, cruise lines, museums & attractions, and international hotels.

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5 Insights on Chinese Tourism from the COTRI Market Report – Spring 2019

10 Jul 2019

The COTRI Market Report analyzes Chinese outbound tourism data, including arrivals, visa regulations, and flights, alongside industry interviews and topical reports. Here are five insights from the Spring 2019 edition.

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