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Thailand Shares Reopening with Chinese Travel Trade

01 Dec 2021

From July 2021, Thailand has reopened its borders to tourists in stages, using Dragon Trail’s WeChat-based webinar platform to regularly update the Chinese travel trade on the details of new policies and options for travel in Thailand.

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Considerate Collection Sets Sustainable Travel Standards

24 Nov 2021

Chinese travelers want to choose sustainable travel, but what does responsible tourism entail, and what’s just “greenwashing”? Small Luxury Hotels of the World’s Considerate Collection sets new standards for sustainability in the hospitality and tourism industry.

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China Tourism Academy: 2021 Outbound Travel Report

22 Nov 2021

The China Tourism Academy released its "2021 Chinese Outbound Travel Development Year-End Report" on 22 November, 2021. The report includes traveler numbers, top destinations, and survey data about outbound travel plans and sentiment.

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Chinese Outbound and Inbound Travel Rules Roundup

22 Nov 2021

To help keep the travel industry up to date and informed, we’re tracking all the latest developments and regulations regarding travel into and out of mainland China.

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Bacardi Launches WeChat Mini-Program for Hainan Whisky Emporium

17 Nov 2021

Dragon Trail has helped Bacardi Global Travel Retail develop and launch a WeChat mini-program to guide shoppers at the Hainan Whisky Emporium to discover brands and products, and enjoy top whiskies and cognacs with duty free savings.

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Tourism Marketing Post-COVID for Destinations

15 Nov 2021

As travel to your destination resumes, you’ll need a fresh approach to research, markets, values, and messages in order to match the right travelers with the right experiences. And for that you need data.

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Interview: Korea Ready to Revive MICE Travel

10 Nov 2021

As Korea starts reopening to international travel, we interviewed the Korea Tourism Board's Chief Representative in Shanghai, Lee Hyunjin, about their new WeChat mini-program for MICE, world-class facilities, and the cultural exports that keep Korea in the limelight.

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Interview: How Greece Leads on Tourism Recovery

03 Nov 2021

Ahead of the Greece-China Virtual B2B Travel Roadshow, we spoke to the Director of Greek National Tourism Organization in Beijing, Yannis Plexousakis, about Greece's leadership in post-pandemic tourism recovery and expectations for the return of Chinese tourists.

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Virtual Fam Trips Take Chinese to South Africa at Online Roadshow

27 Oct 2021

As part of South African Tourism's September digital roadshow for China, three Virtual Fam Trips transported hundreds of Chinese travel trade professionals to South African hotels, national parks and more through digital technology.

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