As Oman’s market representative in China, Dragon Trail hosted a media briefing aimed at local media and travel experts in Shanghai on 27 May to promote Oman as a slow travel destination, in addition to representation at ITB China.
Dragon Trail organized a destination promotion conference for Cambodia Airports in Shanghai on 25 May for Chinese travel trade professionals and media, launching a new online training course at the event.
This May, Dragon Trail attended PATA’s Annual Summit 2026, ETOA's China European Marketplace, Guangzhou International Travel Fair, and ITB China, alongside several additional Shanghai events. Here are a few snapshots from a busy month!
Dragon Trail will join the European Tour Operator Association's (ETOA) Showcase: Outbound China program during May 2026, with both in-person and online events available to ETOA members.
Dragon Trail’s team will be on site at ITB China from 26-28 May 2026, representing clients and taking meetings both at the event and out and about in Shanghai. Please contact us to arrange a meeting.
Dragon Trail will attend the 34rd annual Guangzhou International Travel Fair from 21-23 May 2026. Please contact us to arrange a meeting.
Dragon Trail's Co-Founder and CEO George Cao will join PATA's Annual Summit 2026 in Gyeongju on Tuesday 12 May as one of the moderators of the China Tourism Dialogue panel.
Dragon Trail is an official Research Partner for ATM Dubai 2026. Director of Marketing and Communications, Sienna Parulis-Cook will attend the event from 14-17 September 2026, sharing new and exclusive insights at two conference sessions.
What’s on the horizon for Chinese outbound tourism as we head into the Year of the Horse? In Dragon Trail’s February webinar, we’re teaming up with Tourism Economics, an Oxford Economics company, to bring you both the short- and long-term outlook for China’s travel market.
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