Resources - news, events, videos & presentations

EVENTS

ATM Dubai: Dragon Trail Speaking

08 May 2024

Dragon Trail's Director of Marketing and Communications, Sienna Parulis-Cook will attend ATM Dubai from 6-8 May 2024, speaking on a panel about retail tourism and the Chinese outbound market.

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EVENTS

Chinese Tourism Outlook: October Holiday and Beyond

26 Sep 2023

Join Dragon Trail International and ForwardKey's joint webinar in September to gain firsthand insights on flight bookings, travel sentiment, and a preview of the October holiday period.

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EVENTS

Webinar: Working with China’s Travel Trade in 2023

26 Jul 2023

Dragon Trail’s July webinar is a must for any travel brand or business working with the Chinese travel trade. We’ll share original survey data and expert advice for post-pandemic travel trade marketing, and bring you face to face with Beijing’s leading travel trade event.

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EVENTS

Travel Retail Consumer Forum: Dragon Trail Speaking

23 Jun 2023

Dragon Trail will attend the Travel Retail Consumer Forum this 21-23 June in Vienna, speaking at the conference session on the return of Chinese outbound travel and what it means for the travel retail sector.

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EVENTS

Webinar: What’s New in Chinese Outbound Travel?

26 Apr 2023

What are Chinese consumers planning, seeking, and expecting when it comes to outbound travel in 2023? Join Dragon Trail and ForwardKeys for the latest data on Chinese travel sentiment and flight bookings, ahead of the May holiday and summer travel season.

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EVENTS

Webinar: Destination Marketing for Chinese Tourism Recovery

14 Mar 2023

In Dragon Trail’s March webinar, we’re inviting three of the world’s leading NTOs for Chinese marketing to join us for a panel discussion on the recovery of Chinese outbound travel.

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BLOG

China: Best Travel Trade Shows for 2023

01 Mar 2023

Which Chinese travel trade shows should you attend and exhibit at in 2023? Many of the top exhibitions are being held this year, but at different times compared to their pre-pandemic schedule. Make sure you’re up to date with our event calendar.

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EVENTS

ATM Dubai: Dragon Trail Speaking

02 May 2023

What does the long awaited Chinese tourism return mean for the Middle East? On 2 May at Arabian Travel Market Dubai, Dragon Trail's Sienna Parulis-Cook will present the latest on Chinese outbound tourism recovery and travel sentiment.

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EVENTS

Webinar: Chinese Travel for Lunar New Year 2023 and Beyond

19 Jan 2023

In Dragon Trail’s first webinar of the year, we’re teaming up with leading travel analysts ForwardKeys to give you a snapshot of Chinese travel plans and sentiment just as the Lunar New Year holiday season kicks off.

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