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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 6-12 May 2023

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 6-12 May 2023.

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office:
Amazing Thailand experience this month in Xi’an. (View)
N.2 Swiss National Tourist Office: Short video: Unterschächen. (View)
N.3 Turespana (Spain Tourism Board): Fiesta de los Patios de Córdoba. (View)

DMOs:
N.1 Discover Hong Kong:
Leslie Cheung tribute exhibition. (View)
N.2 Forever Edinburgh: Photos: Edinburgh old town. (View)
N.3 Region of Valencia Tourism Board: Photos: Iglesia Arciprestal de Santa María la Mayor. (View)

Airlines:
N.1 All Nippon Airways:
Video with ANA president: Japan is back! (View)
N.2 Cathay Pacific: It’s the beginning of summer (solar term). (View)
N.3 Scoot: May promotion: Tickets to Singapore, Southeast Asia, Australia from RMB348. (View)

Cruise Lines:
N.1 Royal Caribbean International:
Giveaway: How was your May holiday? (View)
N.2 MSC Cruises: [Content deleted] (View)
N.3 Princess Cruises: Our biggest ship yet, Princess Sun, makes her debut in the US in October 2024. (View)

Attractions & Museums:
N.1 V&A Museum:
Mother’s Day giveaway. (View)
N.2 Louvre Museum, Paris: The beginning of summer + 17th century tapestry.  (View)
N.3 The British Museum: The beginning of summer + watercolors by Philip Wilson Steer. (View)

Hotels:
N.1 Bvlgari Hotels & Resorts:
Video: Spa at Bulgari Hotel Shanghai. (View)
N.2 Small Luxury Hotels of the World: Hotels for summer. (View)
N.3 Marina Bay Sands, Singapore: Congratulations [rapper] Ma Siwei on his new music video. (View)

To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.

Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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