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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 30 April-6 May 2022

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 30 April-6 May 2022.

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: “Internet famous” desserts at After You. (View)
N.2 Tourism Authority of Thailand: From May, Thailand is open without quarantine or testing + short video: “Welcome to Bangkok”. (View)
N.3 Tourism Australia:
Cloud travel: Lanes of Melbourne. (View)

DMOs:
N.1 Forever Edinburgh:
Giveaway: LNER train ticket and afternoon tea. (View)
N.2 Macao Government Tourism Organization:
Live streaming: Light Up Macao Drone Gala 2022. (View)
N.3 Discover Hong Kong: What’s the first classic Hong Kong song you remember? (View)

Airlines:
N.1 All Nippon Airways: May calendar wallpapers. (View)
N.2 KLM: Short video: Sustainable travel. (View)
N.3 Cathay Pacific: It’s the “Start of Summer” solar term. (View)

Cruise Lines:
N.1 Royal Caribbean International
: Happy May 1. (View)
N.2 Viking Cruises: It’s the “Start of Summer” solar term. Where do you want to go this summer? (View)
N.3 MSC Cruises: F1 promotion. (View)

Attractions & Museums:
N.1 Louvre Museum, Paris: Youth Day. (View)
N.2 V&A Museum: Emerald jewelry for May. (View)
N.3 Art Institute of Chicago: May wallpapers: Cezanne. (View)

Hotels:
N.1 Bulgari Hotels and Resorts: Il Ristorante – Luca Fantin at Bulgari Hotel Tokyo. (View)
N.2 Mandarin Oriental Hotel Group: It’s the “Start of Summer” solar term. (View)
N.3 Small Luxury Hotels of the World: Short video of Yulongwan Lakeview Hotel + giveaway winner. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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