WeChat Weekly Rankings: Destinations, Airlines and Cruises – 16 – 22 April 2018

NTOs:
N.1 Japan National Tourism Organization: Hidden hotels.
N.2 Tourism New Zealand: New Zealand’s sweet confessions.
N.3 Tourism Australia: Sydney’s Vivid Light Festival.

DMOs:
N.1 Dubai Department of Tourism & Commerce Marketing: Guide to Dubai Mall’s 1,300 shops.
N.2 Hong Kong Tourism Board: Get ready to visit Hong Kong’s bookstores.
N.3 British Columbia: Canadian trees’ natural beauty.

Airlines:
N.1 Air Asia: Fly to the Philippines for less than 300 RMB. Discounts from 50%.
N.2 Finnair: Send us a picture of your food and we will pair it with a song – Launch of Finnair’s WeChat mini-program.
N.3 Cathay Pacific: Discounted tickets to Europe.

Cruise Lines  
N.1 Royal Caribbean International: Celebrities Huang Xiaoming and Angelababy are the new Royal Caribbean’s spokespersons.
N.2 Royal Caribbean International Deals: Celebrities Huang Xiaoming and Angelababy are the new Royal Caribbean’s spokespersons.
N.3 Star Cruises: Cruise to Japan.

Attractions & Museums
N.1 Hong Kong Disneyland: Come to Disneyland this spring and live the fairytale.
N.2 London Eye: The royal wedding is in one month. You can also come to this castle to make your dreams come true.
N.3 Chateau de Versailles, Paris: Louis XVI of France’s diary, “Nothing”.

Hotels
N.1 Starwood Preferred Guest: Integrated rewards  for Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest.
N.2 Marriott International: Integrated rewards for Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest.
N.3 Hyatt: Grand opening in Xi’an.

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of views per total number of posts published. WeChat views are “unique views”.
N. overseas National Tourism Organizations (NTOs) surveyed: 46
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 64
N. overseas airlines surveyed: 47
N. overseas cruise lines surveyed: 14
N. overseas attractions & museums surveyed: 19
N. overseas cruise lines surveyed: 17