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Xiaohongshu Rankings

  • 2024 Full-Year Xiaohongshu/RedNote Rankings Report

    Discover how posting frequency, follower growth, and content strategies have shaped performance in our first annual Xiaohongshu/RedNote Rankings Report for international travel brands, highlighting top-performing accounts and popular content.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Airports, Cruises, Attractions and Hotels–8-14 February 2025

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 8-14 February 2025.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Airports, Cruises, Attractions and Hotels–7-13 December 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 7-13 December 2024.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels–16-22 November 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 16-22 November 2024.

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  • Q3 2024 Xiaohongshu Rankings Report

    Celebrity-related content and holiday campaigns drove strong engagement in Q3 2024, with NTOs leading the way. While airlines and attractions saw modest increases, DMOs and hotels experienced notable declines, reflecting shifting consumer interests.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels–19-25 October 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 19-25 October 2024.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels–28 September – 4 October 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 28 September-4 October.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels–31 August – 6 September 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week 31 August-6 September 2024.

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  • Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 17-23 August 2024

    The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 17-23 August 2024.

    MORE ABOUT THESE RANKINGS

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