Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 25-31 May 2024

NTOs:
N.1 Swiss National Tourist Office: Why the Vatican’s Swiss guard is composed only of Swiss youth. (View)
N.2 Tourism Australia: Australia’s natural wonders. (View)
N.3 Tourism New Zealand: Explore winter in New Zealand and win a winter getaway. (View)

DMOs:
N.1 Discover Hong Kong: (Video) Chenyu Hua’s concert in Hong Kong: A cyber city experience.  (View)
N.2 Forever Edinburgh: Let’s celebrate Edinburgh’s 900th anniversary! (View)
N.3 Macao Government Tourism Office: Macau wins The Most Satisfactory Destination Award: Special fan giveaway. (View)

Airlines:
N.1 Hong Kong Airlines: 6/18 fan giveaway. (View)
N.2 British Airways: British Airways and China Southern Airlines announce codeshare partnership. (View)
N.3 Cathay Pacific: Zhizhen Zhang reaches new heights at the French Open! (View)

Cruise lines:
N.1 MSC Cruises: Cool summer cruise for kids and parents on MSC Bellissima. (View)
N.2 Royal Caribbean International: (Video) Experience the ultimate luxury: Royal cruise perfect family suite. (View)
N.3 Viking Cruises: (Video) Start your retired life with a Viking cruise ticket. (View)

Attractions & Museums:
N.1 Hong Kong Disneyland Resort: Join the summer celebratio with Olu Mel’s new musical adventures at Hong Kong Disneyland. (View)
N.2 M+ Museum: Fan He’s photography exhibition: The distance between black and white reality. (View)
N.3 Hong Kong Medical Museum: New merchandise is here! (View)

Hotels:
N.1 Marina Bay Sands Singapore: JJ Lin’s Concert x MiracleCoffee – Nanchang stop. (View)
N.2 Mandarin Oriental Hotel Group: Must-try Laksa hotpot at Macau MO. (View)
N.3 Diaoyutai MGM Hospitality: Recruitment for hotel experience officers. (View)

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About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 20
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 18
N. overseas airlines surveyed: 12
N. overseas cruise lines surveyed: 6
N. overseas attractions & museums surveyed: 8
N. overseas hotels surveyed: 25