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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 24-30 July 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 24-30 July 2021.

N.1 Tourism Authority of Thailand – Chengdu Office: Taekwondo champion Panipak Wongpattanakit has brought an Olympic gold medal back to Thailand. (View)
N.2 Tourism Authority of Thailand – Shanghai Office: Thailand Cultural Experience Week in Shanghai. (View)
N.3 Swiss National Tourist Office: Short video to celebrate Switzerland’s 730th birthday. (View)

N.1 Discover Hong Kong:
The Peninsula Hotel. (View)
N.2 Forever Edinburgh: UGC photos: Arthur’s Seat. (View)
N.3 Gunma: August giveaway prizes. (View)

N.1 Cathay Pacific: Live streaming broadcast for students traveling overseas. (View)
N.2 Asiana Airlines: Queen of the Skies Boeing 747 is flying from Changchun to Seoul this morning. (View)
N.3 All Nippon Airways: Poll: What’s your favorite summer drink? (View)

Cruise Lines:*
N.1 Royal Caribbean International
: Giveaway: Guess how many Olympic medals China will win. (View)
N.2 MSC Cruises: The MSC Seashore has been delivered. (View)
*Only two cruise lines posted on Weibo this week

Attractions & Museums:
N.1 Art Institute of Chicago: Japanese Noh mask. (View)
N.2 The Getty Center, Los Angeles: Ptolemaic jewelry. (View)
N.3 V&A Museum: Congratulations to Adam Peaty for winning gold in swimming + a painting of a swimmer from the 1984 Olympics. (View)

N.1 Bvlgari Hotels and Resorts: 2021 Symposia at Bvlgari Hotel Beijing. (View)
N.2 Radisson Hotels: UGC repost: Radisson Blu Hotel Shanghai New World. (View)
N.3 Marina Bay Sands, Singapore: World Friendship Day giveaway. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

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About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38


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Weibo Rankings

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