Resources - news, events, videos & presentations

Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 2-8 January 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 2-8 January 2021.

N.1 Visit Korea: Short video: Imagine Your Korea 2020 in review. (View)
N.2 Tourism Authority of Thailand – Chengdu Office: Photos: The innovative design of Keemala Resort. (View)
N.3 Tourism Authority of Thailand – Shanghai: Please take care of yourself if you’re going out. (View)

N.1 Discover Hong Kong: Caption this photo. (View)
N.2 Forever Edinburgh: Would you put Edinburgh on your 2021 wishlist? (View)
N.3 Gunma: Gunma’s mascot, from dusk ’til dawn. (View)

N.1 All Nippon Airways:
Start your weekend with this soothing video of a deer. (View)
N.2 Cathay Pacific: Information on Hong Kong-UK flights. (View)
N.3 Asiana Airlines: On-board dining video and giveaway. (View)

Cruise Lines: 
Royal Caribbean International: Our North Star feature wants to cure your fear of heights with beautiful views. (View)
N.2 Viking Cruises: Viking Octantis will start Antarctic cruises in 2022. (View)
N.3 MSC Cruises: MSC Poesia World Cruise 2023: Dubai. (View)

Attractions & Museums:
N.1 The V&A Museum: Video: Watercolor painting of a pomegranate. (View)
N.2 The British Museum: Happy New Year! Etching of Janus and origin of the word “January”. (View)
N.3 Chateau de Versailles: New Year’s fireworks show. (View)

N.1 Accor Hotels: Submit a fitness video for a chance to win a free hotel stay and personal training. (View)
N.2 Radisson Hotels: Winter hot pot promotion at Radisson Blu Hotel Shanghai New World. (View)
N.3 Bvlgari Hotels & Resorts: Warm winter treatments at the Bvlgari Hotel Shanghai. (View)

To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.

Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 63
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 60
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

Share this:

Weibo Rankings

This website or its third party tools use cookies, which are necessary to its functioning and required to achieve the purposes illustrated in the cookie policy. If you want to know more or withdraw your consent to all or some of the cookies, please refer to the cookie policy. By closing this banner, scrolling this page, clicking a link or continuing to browse otherwise, you agree to the use of cookies.