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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 18-24 December 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 18-24 December 2021.

NTOs:
N.1 Tourism Authority of Thailand – Shanghai Office: Short video: Christmas lights in Bangkok. (View)
N.2 German National Tourist Board: Giveaway: Answer the quiz about German spa towns. (View)
N.3 Tourism Authority of Thailand – Chengdu Office:
Thailand Pass applications suspended from 22 December in response to Omicron. (View)

DMOs:
N.1 Discover Hong Kong:
West Kowloon giveaway. (View)
N.2 Gunma: Gunma mascot cake. (View)
N.3 Vienna Tourism: Short video: Christmas Eve in Vienna. (View)

Airlines:
N.1 All Nippon Airlines: ANA’s figure skater, Yuzuru Hanyu will be competing in the Japan Figure Skating Championships from December 24th to the 26th. (View)
N.2 Cathay Pacific: Because of continuing cross-border restrictions, we will cancel and consolidate some January 2022 flights. (View)
N.3 Asiana Airlines: Short video + giveaway. (View)

Cruise Lines:
N.1 Royal Caribbean International
: Because ship captains’ ranking is so high, they can bring their families on board and also have large cabins. (View)
N.2 Dream Cruises: Christmas celebrations on board. (View)
N.3 Viking Cruises: What are you eating for Winter Solstice? (View)

Attractions & Museums:
N.1 Louvre Museum, Paris: The Louvre is partnering with People’s Daily‘s culture and travel section on the Wild World Cultural Tourism Ambassador giveaway. (View)
N.2 Hong Kong Disneyland: Short video: A Disney Christmas. (View)
N.3 The British Museum: On this day in 1790, Jean-François Champollion, the decipherer of the Rosetta Stone, was born. (View)

Hotels:
N.1 Marriott Bonvoy: Short video: Shanghai travel guide from LUXE City Guides and W Hotels. (View)
N.2 Four Seasons Hotels: Which winter dish from Four Seasons Hotels is your type? (View)
N.3 Kempinski Hotels: Christmas at Kempinski. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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Weibo Rankings

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