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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 15-21 May 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 15-21 May 2021.

N.1 Tourism Authority of Thailand – Beijing Office: Thailand’s “Crab Bank”. (View)
N.2 Tourism Authority of Thailand – Shanghai Office: Koh Lanta, a sustainable tourism destination. (View)
N.3 Tourism Authority of Thailand – Chengdu Office: Good night, everyone. (View)

N.1 Discover Hong Kong: Giveaway: Share your favorite restaurant or dish for a chance to win. (View)
N.2 Forever Edinburgh: Short video + giveaway: Name the “Year of the Coo” sculpture for a chance to win. (View)
N.3 Gunma: Happy 5/20 from Gunma’s mascot. (View)

N.1 Cathay Pacific:
Happy International Tea Day. (View)
N.2 Asiana Airlines: World Museums Day giveaway. (View)
N.3 All Nippon Airways: How long does it take to walk from one end of Narita Airport to the other? (View)

Cruise Lines:
N.1 Royal Caribbean International
: China Tourism Day giveaway. (View)
N.2 Dream Cruises: A 5/20 love letter. (View)
N.3 Viking Cruises: Romantic European cities on 5/20. (View)

Attractions & Museums:
N.1 V&A Museum: Short video: Our Chihuly chandelier. (View)
N.2 Louvre Museum, Paris: We reopen today! (View)
N.3 The British Museum: We reopen today! (View)

N.1 Shangri-la Hotels and Resorts: 5/20 “I love you” giveaway. (View)
N.2 Bvlgari Hotels and Resorts: Afternoon tea at Bulgari Hotel Milan. (View)
N.3 Radisson Hotels: UGC photo share: Radisson Blu Shanghai New World. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

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About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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Weibo Rankings

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