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Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 18-24 May 2024

The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 18-24 May 2024.

NTOs:
N.1 Tourism Australia:
Highlights of Vivid Sydney 2024. (View)
N.2 Tourism New Zealand: Discover the most romantic spots in New Zealand on 5/20 (I Love You Day). (View)
N.3 Swiss National Tourist Office: Natural hot tubs await hikers in Laax: Discover the glacial mills of Alp Mora. (View)

DMOs:
N.1 Discover Hong Kong: Lucky draw: Your chances to win a ticket to Chenyu Hua’s concert in Hong Kong.  (View)
N.2 Macao Government Tourism Office: (Video) Delicious delights in Macau. (View)
N.3 Forever Edinburgh: Events in June. (View)

Airlines:
N.1 Hong Kong Airlines:
Lucky draw for reaching 10,000 fans on Xiaohongshu! (View)
N.2 AirAsia: (Video) Check out this dance video by one of Air Asia’s ground crew. (View)
N.3 Cathay Pacific: Student discounts and free lounge experiences. (View)

Cruise lines:
N.1 Royal Caribbean International:
 (Video) First-person cruise cabin tour. (View)
N.2 Hurtigruten Cruises: (Video) Launching of our all-inclusive policy. (View)
N.3 MSC Cruises: (Video) Guide for luggage check-in on MSC Bellissima. (View)

Attractions & Museums:
N.1 Museum of Fine Arts Boston :
 (Video) The hidden costs of luxury: Unveiling the impact of Colonialism and slave trade int eh 17th century Dutch art. (View)
N.2 Hong Kong Disneyland Resort: Disney 10K  Weekend: Magical run at Hong Kong Disneyland in November 2024. (View)
N.3 M+ Museum: M+ x Xiaohongshu “Black and White Hong Kong Photography Contest”: Capture Hong Kong’s unqiue charm in black and white for a chance to win prizes. (View)

Hotels:
N.1 Marriott Bonvoy:
New Marriott hotel opens at Zhongguancun, Beijing. (View)
N.2 Mandarin Oriental Hotel Group: Chen Man’s new art exhibition: A hidden gem at MO hotel in Shenzhen. (View)
N.3 InterContinental Pattaya Resort: Limited offers: Breakfast for two + dinner with beach views. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 20
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 18
N. overseas airlines surveyed: 12
N. overseas cruise lines surveyed: 6
N. overseas attractions & museums surveyed: 8
N. overseas hotels surveyed: 25

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