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WeChat, Weibo, & Xiaohongshu Rankings for Education: 9-15 September 2023

The top-ranking WeChat, Weibo, and Xiaohongshu accounts for overseas universities, for the week of 9-15 September 2023.

Universities on WeChat:
N.1 The University of Hong Kong: Follow UHK’s new official WeChat account!  (View)
N.2 UCL: UCL has been named the University of the Year 2024 by The Times and The Sunday Times Good University Guide. (View)
N.3 The Hong Kong Polytechnic University: PolyU receives funding from the National Natural Science Foundation of China for multiple projects in 2023. (View)

Universities on Weibo:
N.1 University of Glasgow: University of Glasgow named Scottish University of the Year by The Times and The Sunday Times Good University Guide. (View)
N.2 The Hong Kong Polytechnic University: Check out this beautiful rainbow! (View)
N.3 Monash University: Monash University prepares students for the digital future with career-focused courses. (View)

Universities on Xiaohongshu:
N.1 The Hong Kong Polytechnic University: Apply to PolyU. (View)
N.2 University of Southern California: (Video) Witness the blueish-pink sky at USC. (View)
N.3 Queen’s University of Belfast: (Video) Experience excellence in accounting and finance at Queen’s University of Belfast. (View)

Cannot find your university on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
WeChat ranking criteria: Accounts are ranked according to the highest number of views for all posts published. WeChat views are “unique views”.
Weibo ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.

N. overseas universities surveyed on WeChat: 35
N. overseas universities surveyed on Weibo: 54
N. overseas universities surveyed on Xiaohongshu: 12

Mortar board icon on title image by Freepik from www.flaticon.com

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