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WeChat Weekly Rankings: Overseas Tourism Brands – 7-13 December 2024

The top-ranking WeChat accounts for travel destinations, airlines, airports, cruise lines, museums & attractions and hotels for the week of 7-13 December 2024.

NTOs:
N.1 Japan National Tourism Organization: Exploring Japan’s unique oden from north to south. (View)
N.2 Tourism Authority of Thailand – Shanghai Office: Thailand Michelin Guide 2025. (View)
N.3 Tourism Authority of Thailand – Chengdu Office: 
Thailand Michelin Guide 2025. (View)

DMOs:
N.1 Macao Government Tourism Office: Macau shines bright for Christmas. (View)
N.2 Hong Kong Tourism Board: Hong Kong welcomes 2,500 pandas: A festive”Panda Go” adventure.  (View)
N.3 Dubai Department of Tourism & Commerce Marketing:  Dubai travel and dining guide. (View)

Airlines:
N.1 All Nippon Airways: ANA annual promotion! (View)
N.2 Air Macau: Air Macau 12/12 sale. (View)
N.3 Air Asia
: Fly to Thailand from 84 RMB: Discover Bangkok and Chiang Mai’s creative districts. (View)

Airports:
N.1 Istanbul Airport: Explore the unique services and scenic highlights at Istanbul Airport. (View)
N.2 Paris Airports: Paris Airports celebrates the Cathedral’s resurgence. (View)
N.3 Incheon International Airport: Must visit spots for Christmas in Korea. (View)

Cruise Lines: 
N.1 Royal Caribbean International:
Spring Festival cruise deal: Buy on get one free for an affordable, hassle-free trip. (View)
N.2 Adora Cruises:
 12/12 sale countdown. (View)
N.3 MSC Cruises:
Winter break free third ticket and visa-free Japan/Korea Cruises. (View)

Attractions & Museums:
N.1 Ocean Park Hong Kong: Holiday pass with 50 HKD discount voucher at Ocean Park. (View)
N.2 Victoria Racing Club: Family Christmas menu and Flemington holiday surprises. (View)
N.3 V&A Museum: V&A Museum’s annual Christmas installation. (View)

Hotels:
N.1 Marriott Bonvoy: Marriott Bonvoy flash sale with bonus rewards. (View)
N.2 Melia Hotels International: Melia holiday deals: Up to 50% off. (View)
N.3 Bvlgari Hotels & Resorts: The dream vacation resort. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of views for all posts published. WeChat views are “unique views”.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 88
N. overseas airlines surveyed: 47
N. overseas airports surveyed: 27
N. overseas cruise lines surveyed: 20
N. overseas attractions & museums surveyed: 29
N. overseas hotels surveyed: 41

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