NTOs:
N.1 Tourism Australia: Australia came in first again last week with over 64,000 total post views. Its top article introduced the activities and recommended attractions to visit in the next six months throughout Australia.
N.2 Tourism Authority of Thailand – Beijing Office: Thailand introduced its Weibo campaign featuring a free trip to Thailand.
N.3 Japan National Tourism Organization: Japan introduced some of the best hidden places in Tokyo.
DMOs:
N.1 Macao Government Tourism Office: Accommodation tips for travelers going to Macau.
N.2 Hong Kong Tourism Board: Best places to visit in Central.
N.3 Visit NSW: Graduation trip to Sydney.
Airlines:
N.1 Air Asia: Air Asia’s promotion countdown.
N.2 British Airways: BA is a new entrant to the top three positions. The article on Britpop attracted over 77,000 post views.
N.3 Cathay Pacific: Economy tickets to Hong Kong from RMB 490, business class from RMB 4,240.
Cruise Lines:
N.1 Costa Cruise: Their key article with over 18,000 post views featured a video introducing the new Costa Romantica cruise.
N.2 Royal Caribbean International Deals: The most popular article was about all the places where you can relax and lie down on a Royal Caribbean cruise.
N.3 Star Cruises: Summer sales promotion.
To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.
Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.
Contact us at communications@dragontrail.com
About the data:
The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.
About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of views per total number of posts published. WeChat views are “unique views”.
N. overseas National Tourism Organizations (NTOs) surveyed: 42
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 52
N. overseas airlines surveyed: 46
N. overseas cruise lines surveyed: 13
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