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WeChat, Weibo, & Xiaohongshu Rankings for Education: 9-15 December 2023

The top-ranking WeChat, Weibo, and Xiaohongshu accounts for overseas universities, for the week of 9-15 December 2023.

Universities on WeChat:
N.1 The University of Hong Kong: Wish you best of luck on your exams! (View)
N.2 Monash University: Congratulations to Professor Sharon Pickering for becoming the new Chancellor of Monash University. (View)
N.3 The Hong Kong Polytechnic University: Dr. Kelvin Leung receives prestigious research award from Qiu Zhijia Foundation. (View)

Universities on Weibo:
N.1 Yale University: Semester ends, exam week begins! (View)
N.2 Monash University: Accelerate your career at Monash Business School. (View)
N.3 The University of Sheffield: Happy weekend! (View)

Universities on Xiaohongshu:
N.1 The University of Hong Kong: The 2024 Hong Kong University summer research program is now open for applications. (View)
N.2 University of Bath: Spotting Bath in ‘Wonka’ movie. (View)
N.3 City University of Hong Kong: CityUer bingo challenge! (View)

Cannot find your university on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

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About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
WeChat ranking criteria: Accounts are ranked according to the highest number of views for all posts published. WeChat views are “unique views”.
Weibo ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.

N. overseas universities surveyed on WeChat: 35
N. overseas universities surveyed on Weibo: 54
N. overseas universities surveyed on Xiaohongshu: 12

Mortar board icon on title image by Freepik from

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