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WeChat, Weibo, & Xiaohongshu Rankings for Education: 30 March-5 April

The top-ranking WeChat, Weibo, and Xiaohongshu accounts for overseas universities, for the week of 30 March-5 April.

Universities on WeChat:
N.1 The Hong Kong Polytechnic University: PolyU awards HKD 400,000 scholarships to renowned athletes for admission. (View)
N.2 Durham University: Discovering Durham: 20 memorable experiences. (View)
N.3 Monash University: Reminder: Daylight saving ends! Enjoy an extra hour of sleep. (View)

Universities on Weibo:
N.1 Monash University: Exploring Ruth’s vibrant Mondays at Monash: Episode 2. (View)
N.2 Yale University: Spring time views at Yale. (View)
N.3 The Hong Kong Polytechnic University: Hello April, bye March. (View)

Universities on Xiaohongshu:
N.1 The Hong Kong Polytechnic University: The Olympic champion’s experience pursuing a PhD at PolyU. (View)
N.2 City University of Hong Kong: Comment below your doodle photography! (View)
N.3 The University of Hong Kong: April at HKU. (View)

Cannot find your university on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

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About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
WeChat ranking criteria: Accounts are ranked according to the highest number of views for all posts published. WeChat views are “unique views”.
Weibo ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.

N. overseas universities surveyed on WeChat: 35
N. overseas universities surveyed on Weibo: 54
N. overseas universities surveyed on Xiaohongshu: 12

Mortar board icon on title image by Freepik from

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