Sentiment Reports
Dragon Trail's September 2023 consumer survey reveals important insights about Chinese traveler sentiment and planning for the upcoming October holiday period. Reduced COVID fears and positive outlooks hint at a growing outbound tourism market.
Sentiment Reports
What is the best way for overseas destinations and travel suppliers to work with the Chinese travel trade in 2023, and which products are most in demand? Find answers in Dragon Trail's survey of mainland Chinese outbound travel agencies.
Sentiment Reports
Dragon Trail's April 2023 consumer survey reveals important insights about Chinese traveler sentiment and planning, as well as data-driven advice on what travel brands can do to nurture the recovery of Chinese outbound tourism.
Sentiment Reports
In the days leading up to China's reopening for international travel, Dragon Trail surveyed mainland Chinese travelers about their plans for 2023. This snapshot of Chinese consumer sentiment offers findings to guide tourism brands during the recovery period.
Sentiment Reports
The results of Dragon Trail Research's latest survey of mainland Chinese travelers, including travel preferences and behavior, appraisals of outbound destinations, opinions about China’s quarantine-on-arrival policy, and sustainable tourism.
Sentiment Reports
The results of Dragon Trail Research's latest survey of mainland Chinese travelers, including travel preferences and behavior, appraisals of outbound destinations, opinions about China’s quarantine-on-arrival policy, and domestic travel experience.
Sentiment Reports
Dragon Trail International’s fourth China Traveler Sentiment Report found that more Chinese are now willing to consider travel, as long as safety measures are being met. The report covers domestic, inbound, and outbound travel.
Sentiment Reports
Dragon Trail Research’s newest consumer survey reveals cautious optimism about travel, perceptions of outbound destinations, and key drivers of travel intention
Sentiment Reports
Dragon Trail Research's September 2020 traveler sentiment report uses survey data to examine Chinese consumers' plans and preferences for domestic and overseas travel, leading barriers and incentives for travel, and top digital channels for travel planning and booking.
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