Webinar: Influencer Marketing for Chinese Outbound Tourism

Event details

Date: Wednesday, 27 August

Time: Session 1: 9am London/4pm Beijing; Session 2: 5pm London/9am Los Angeles/12pm New York

Type of Event: Webinar

Speaker: Sienna Parulis-Cook

What are the must-know developments in influencer marketing to reach Chinese outbound tourists? In Dragon Trail’s August webinar, we’re covering new kinds of influencer marketing, new social media advertising channels, new target demographics, and how to work with key opinion leaders (KOLs) to promote new destinations and brands. Using recent case studies from Australia to the Arctic, we’ll show you how to work with Chinese influencers to promote travel sales, develop brand awareness, and expand market reach.

Presenter: Sienna Parulis-Cook, Director of Marketing and Communications, Dragon Trail International

Registration

The webinar will be held at two scheduled times to fit both Europe/Middle East/Africa and Americas time zones, and will be followed by a Q&A session. Registration is required to access this free webinar, and a copy of the presentation will be shared with attendees.

1st Webinar Session– Recommended for residents in Europe and Asia
Time: 9am London (4pm Beijing)
Register

2nd Webinar Session– Recommended for residents in the Americas
Time: 5pm London (12pm NYC, 9am Los Angeles)
Register