Beijing, Shanghai or Xi'an
As Account Manager (AM), you will be responsible for managing a portfolio of accounts. You should possess strong leadership to lead junior staff and manage creative processes. Being able to confidently take on all work challenges with a positive attitude is important. You will be involved from conceptualising of strategies and to implementation and evaluation. Experience running integrated campaigns with emphasis on interactive is a plus. The breath of portfolio and solutions we offer our clients is expansive, and is a real challenge.
The successful candidate will work closely with important clients as well as with our internal operational teams. He/she should also have a reasonable understanding of digital marketing and social media in China. Previous experience in the travel industry will be a big bonus. Any experience working in an online marketing/SEO capacity or marketing role will also be an advantage.
Responsible for managing a portfolio of accounts
Managing junior digital marketing team and creative processes
Managing the updating and localization of web content for the Chinese market
Coordinate and maintain relationships with clients
Conducting online research and market planning
Collecting detailed statistics about our social media accounts and carrying out analysis and reporting
Managing social media campaigns to increase fan base
Improving internal workflow processes
3 years of relevant working experience in Account Management
Digital or Integrated communications/marketing experience
Good understanding of social media in China
Background in PR & communications, advertising and marketing industries
Previous experience in the travel industry will be a big bonus
Strong interest in social media & communications, and a “can-do” attitude
Detail oriented, possess strong communication and organizational skills
Ability to multi-task and work independently under deadline
Ability to self-prioritize work streams and ability to meet tight deadlines
Online marketing background in SEO, SEM, CPC and/or CPA based activities will also be an advantage
Computer literate with an excellent understanding of MS Office
Knowledge of Photoshop, Powerpoint, Adobe design suite an advantage
Good grasp of English language both written and spoken
Fluent in written and spoken Chinese (Mandarin)
In your cover letter (no more than one page), please explain why you would like to apply for Dragon Trail Interactive and why you are suitable for the role. Please note that applications without a cover letter will not be considered.
Please apply with a CV and a cover letter for immediate review.