Resources - news, events, videos & presentations

Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions, and Hotels – 8 April – 14 April 2019

17 Apr 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of April 8 - April 14, 2019.

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Brand Rankings

Q1 2019 WeChat Rankings Report

17 Apr 2019

Dragon Trail’s WeChat Rankings Report for Q1 2019 reveals the top travel brands and articles published on WeChat by national and regional tourism boards, airlines, cruise lines, museums & attractions, and international hotels.

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EVENTS

Webinar en español: Turismo chino a América Latina

15 Apr 2019

Este webinar, el primero que Dragon Trail organiza en español, presentará las herramientas digitales necesarias para conectar con los turistas y profesionales del sector de China.

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BLOG

Interview: Chinese Travel KOL Xiao Mo

10 Apr 2019

Chinese travel KOL Xiao Mo shares how she and her fellow travel influencer husband A-Hou prefer to work with clients, which online platforms they use, and the differences between WeChat and other social media.

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Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 1 April – 7 April 2019

10 Apr 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of April 1 - April 7, 2019.

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EVENTS

European Cities Marketing Conference: Dragon Trail Speaking

05 Apr 2019

Dragon Trail's Managing Director for EMEA, Roy Graff, will lead a masterclass on "China's Tech Travellers" at the European Cities Marketing conference in Ljubljana from 5-7 June, 2019.

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BLOG

Report: Trends in Chinese High-End Tourism 2019

03 Apr 2019

A new report from Chinese luxury travel agency SparkleTour identifies the current trends in high-end Chinese tourism, with insights on the demographics, sales channels, destinations, and other developments in Chinese luxury travel consumption.

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Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 25 March – 31 March 2019

03 Apr 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of March 25 - March 31, 2019.

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Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 18 March – 24 March 2019

27 Mar 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of March 18 - March 24, 2019.

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