A travel industry podcast giving you all the insights, trends,
and developments in Chinese tourism

Episode 2 – China’s Travel Trade Shows Go Digital

16 Jul, 2020

In the July episode of The Chinese Tourism Podcast, we hear from Dragon Trail Interactive CEO George Cao about Chinese tourism and digital marketing during the last two decades, and examine how the trade show industry has gone digital over the COVID-19 period.

Summary of this Episode

In the July episode of The Chinese Tourism Podcast, host William Ace Rowles is joined by Dragon Trail Interactive CEO George Cao. We hear from a veteran of the industry about his personal involvement in Chinese tourism and digital marketing over the last two decades, as well as having a deep dive into the trade show industry and how they have gone digital over the COVID-19 period.

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