Responsibility for formulating social media strategy according to clients' brand

Formulate specific strategies according to the overall operation strategy, and be responsible for the implementation to achieve the corresponding KPIs

Formulate social media marketing activity plan and cooperate with the account manager to ensure the implementation of the plan

Constantly summarize case studies and successful examples from social media, think innovatively and apply new services to the company's business

Conduct in-depth communication with clients in the daily operation of Weibo and WeChat

Formulate weekly, monthly and annual account maintenance plans. Create Weibo and WeChat operation reports on time and with high quality

Interested in digital and tourism industries. Working experience in tourism and social media industry is preferred

Enthusiastic, meticulous and conscientious

Bachelor degree or above, overseas study and work experience, major in Chinese language and literature, journalism, communication, media, marketing and other related majors is preferred

Know about and focus on various new technology products in the field of digital marketing

Have good understanding of and own approach to the operation of social media accounts, which have been used in practice

Have good communication skills in Chinese and English, be good at working in an international team, and be able to communicate well with overseas clients