Dragon Trail Interactive is a travel focused digital marketing agency.

We help clients reach and engage with affluent Chinese consumers online.

More About Us


Here are a few samples of our work.
Contact us for more case studies and project references.

  • Destination Canada

    Destination Canada targets independent Chinese travelers

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  • Scoot

    Social media takes young Chinese tourists to fly Scoot

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  • Intercontinental Hotel Group (IHG)

    IHG focuses on loyalty to win Chinese travelers

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  • VisitSweden

    Visit Sweden “WeChats” with Chinese travel experts

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  • Los Angeles Tourism & Convention Board

    The city of L.A. says hello to Chinese outbound travelers

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  • Hertz

    Hertz Rental Car fuels Chinese travelers’ appetite for self-driving

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We offer a range of market-tested digital solutions and tailored services
to meet every client’s digital marketing needs in China.

  • Market trends
  • Digital and social landscape
  • Consumer profiling
  • Market entry and competition analysis
  • WeChat, Weibo, Youku and more
  • Travel KOL engagement
  • Reputation management
  • Integrated campaign execution
  • Web development and localization
  • Mobile development and app distribution
  • Booking engine integration
  • iBeacon based solutions
  • Search engine optimisation
  • Baidu PPC services
  • E-commerce and online payment solutions
  • Agent training and incentive solutions


Working closely with clients, we bring to market innovative products
to help them increase efficiency, lower cost and gain scale.

  • China Starter Pack

    A cost efficient solution to help travel and tourism organisations establish an initial online presence in China.

  • China Travel Academy

    A mobile-first, WeChat based agent training and e-learning platform, that helps NTO's, DMO's and travel suppliers reach travel professionals across China.

  • Tripshow.com

    A powerful visual content aggregator for brand and user generated content, and a campaign booster to reach KOLs and travel enthusiasts.


View All Blog Entries


Contact us if you need help marketing to Chinese consumers, would like to represent us in your country, or want to join our team. Fill out the form below or send us an email at info@dragontrail.com


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