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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 9-15 April 2022

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 9-15 April 2022.

NTOs:
N.1 Tourism Authority of Thailand – Shanghai Office: Virtual Songkran Festival (shared from Bangkok account). (View)
N.2 Tourism Authority of Thailand – Chengdu Office: Songkran giveaway. (View)
N.3 Swiss National Tourist Office:
The Grand Tour of Switzerland: Video with Anne Hathaway and Roger Federer. (View)

DMOs:
N.1 Forever Edinburgh:
UGC photos: Sunset in Edinburgh. (View)
N.2 Discover Hong Kong:
Hong Kong wallpapers – UGC photos. (View)
N.3 NYC: UGC repost: City lights. (View)

Airlines:
N.1 All Nippon Airways: UGC photo: ANA flying above the mountains. (View)
N.2 Asiana Airlines: Spring giveaway. (View)
N.3 China Airlines: Why do planes slow down during landing? (View)

Cruise Lines:*
N.1 Royal Caribbean International
: Construction has begun on Utopia of the Seas. (View)
N.2 Hurtigruten: Short video: Alaska. (View)
*Only two cruise lines posted during this week.

Attractions & Museums:
N.1 Chateau de Versailles: The full catalogue of our garden sculptures is now online. (View)
N.2 Louvre Museum, Paris: Two Michelangelo statues have returned to the Louvre. (View)
N.3 The British Museum: All-new audio-visual app. (View)

Hotels:
N.1 Mandarin Oriental Hotel Group: Cherry blossoms around the world — which is your favorite? (View)
N.2 Bulgari Hotels and Resorts: Easter cake at Bulgari Hotel Beijing. (View)
N.3 Small Luxury Hotels of the World: Short video: Cap Rocat, Spain. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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Weibo Rankings

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