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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 31 July-6 August 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 31 July-6 August 2021.

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: The scenes in “I Told Sunset About You” that take you to Phuket + giveaway. (View)
N.2 Tourism Authority of Thailand – Shanghai Office: Ko Lanta is perfect for a relaxing vacation. (View)
N.3 Swiss National Tourist Office: Happy Birthday, My Switzerland! (View)

DMOs:
N.1 Discover Hong Kong:
Photos: Sunsets in Hong Kong. (View)
N.2 Gunma: August giveaway prizes. (View)
N.3 Forever Edinburgh: A new must-visit destination in Edinburgh opens on 6 September. Can you guess what it is? (View)

Airlines:
N.1 Asiana Airlines: Giveaway: Which model of airplane is this? (View)
N.2 Cathay Pacific: Rewatch last week’s live stream for students planning to go abroad. (View)
N.3 All Nippon Airways: New wallpapers. (View)

Cruise Lines:*
N.1 Royal Caribbean International
: Giveaway: Share your favorite sports event or athlete. (View)
N.2 Dream Cruises: Genting Dream is sailing again in Hong Kong. (View)
*Only two cruise lines posted on Weibo this week

Attractions & Museums:
N.1 V&A Museum: Peridot jewelry for August. (View)
N.2 Art Institute of Chicago: August wallpapers. (View)
N.3 Louvre Museum, Paris: New exhibition launched to celebrate the 140th anniversary of our Department of Oriental Antiquities. (View)

Hotels:
N.1 Marriott Bonvoy: Opening of the St. Regis Qingdao with celebrity ambassador Zheng Yunlong. (View)
N.2 Bvlgari Hotels and Resorts: Short video: Cocktails at Symposia, Bvlgari Hotel Beijing. (View)
N.3 Radisson Hotels: UGC repost: Family weekend at Radisson Blu Shanghai Pudong Jinqiao. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

 

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Weibo Rankings

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