Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 3-9 April 2021

NTOs:
N.1 Tourism Authority of Thailand – Shanghai Office: Eureka Beach Cafe. (View)
N.2 Visit Korea – Shanghai Office: Gyeonggi Province online event and giveaway with Hwang Chi-yeul. (View)
N.3 Tourism Authority of Thailand – Chengdu Office: Alcidini Winery. (View)

DMOs:
N.1 Discover Hong Kong: Photos: Springtime in Hong Kong. (View)
N.2 Forever Edinburgh: Short video: Stockbridge Market. (View)
N.3 Gunma: Udon noodles in Gunma Prefecture. (View)

Airlines:
N.1 Cathay Pacific: Xiamen-Hong Kong flights resumed from 8 April. (View)
N.2 Asiana Airlines: Giveaway: How many of these movies about aviation have you seen? (View)
N.3 All Nippon Airways: Quiz: Aircraft marshalling signals. (View)

Cruise Lines: 
N.1 Royal Caribbean International: How many episodes of “One Boat, One World” have you seen? (View)*
*Only one international cruise line posted on Weibo during this time period

Attractions & Museums:
N.1 V&A Museum: Faberge eggs. (View)
N.2 Louvre Museum, Paris: Short video: Salles Percier et Fontaine. (View)
N.3 The Museum of Modern Art, New York: Jacob’s Ladder, Helen Frankenthaler. (View)

Hotels:
N.1 Bvlgari Hotels and Resorts: Spring spa treatments at Bvlgari Hotel Shanghai. (View)
N.2 Radisson Hotels: UGC repost: Radisson Blu Hotel Kashgar. (View)
N.3 Marriott Bonvoy: Giveaway: Limited edition Xiaomi Mix Fold gift boxes. (View)

To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.

Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38