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WeChat Weekly Ranking: Destinations, Airlines and Cruises – 5 March – 11 March 2018

Flowers, hipsters and new cruise ships topped this week's WeChat rankings for the travel industry.

NTOs:
N.1 Japan National Tourism Organization: A sea of purple flowers, the best places to take pictures.
N.2 Tourism New Zealand: New Zealand has prepared a week full of surprises.
N.3 Tourism Authority of Thailand – Beijing Office: March events around Thailand.

DMOs:
N. Hong Kong Tourism Board: Hipster cafes in Hong Kong.
N.2 Los Angeles Tourism & Convention Board: Hot! How do the pictures on your WeChat Moments compare with Los Angeles’ ones?
N.3 Dubai Department of Tourism & Commerce Marketing: What? These hotels in Dubai cost less than 500 RMB?

Airlines:
N.1 Air Asia:
How cool women are spending International Women’s Day…
N.2 All Nippon Airways: Special promotions to take you to experience Japan’s romance and magic.
N.3 Cathay Pacific: Tickets from 1,682 RMB, tax included, to explore Chinatowns around the world.

Cruise Lines  
N.1 Royal Caribbean International:
Join a Royal Caribbean Cruise from 2,853 RMB and feel like a queen.
N.2 Dream Cruises: Steel cutting ceremony for the new Global Class Ship.
N.3 Viking Cruises: Viking Cruises comes to China for the first time! Viking Sun is named on the Bund.

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Cannot find your organization on the list?

If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of views per total number of posts published. WeChat views are “unique views”.
N. overseas National Tourism Organizations (NTOs) surveyed: 43
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 53
N. overseas airlines surveyed: 47
N. overseas cruise lines surveyed: 13

 

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