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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 28 May-3 June 2022

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 28 May-3 June 2022.

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: From 1 June, registering for a Thailand Pass is one step easier. (View)
N.2 Swiss National Tourist Office: Ask your questions about the Matterhorn Region for your chance to win prizes. (View)
N.3 Tourism Australia:
Children’s Day activities in Sydney. (View)

DMOs:
N.1 Discover Hong Kong:
Chilam lyrics + have you ever traveled to Hong Kong without a plan? (View)
N.2 Forever Edinburgh:
“A romance doesn’t compare to walking the streets of Old Edinburgh” – UGC photos and caption. (View)
N.3 Bayern Tourismus Marketing:
Actress Romy Schneider died 40 years ago today. (View)

Airlines:
N.1 All Nippon Airways: Happy Dragon Boat Festival! (View)
N.2 Asiana Airlines: Giveaway: What is the official name for when an inaugural flight is sprayed with water after landing? (View)
N.3 Emirates Airline: Congratulations to Emirates-supported teams Real Madrid and AC Milan! (View)

Cruise Lines:
N.1 Royal Caribbean International
: Short video: Icon of the Seas construction update. (View)
N.2 Princess Cruises: Happy Children’s Day! (View)
N.3 Viking Cruises: Happy Dragon Boat Festival! (View)

Attractions & Museums:
N.1 Chateau de Versailles: Online exhibition: “The King’s Animals”. (View)
N.2 V&A Museum: Pearl jewelry for June’s birthstone. (View)
N.3 Art Institute of Chicago: New exhibition: “Van Gogh and the Avant-Garde: Along the Seine”. (View)

Hotels:
N.1 Bulgari Hotels & Resorts: Children’s Day celebrations at Bulgari Hotel Beijing. (View)
N.2 Marriott Bonvoy: Jiangnan summer hawthorne afternoon tea promotion. (View)
N.3 Banyan Tree Hotels & Resorts: Shanghai reopening: Where do you want to go? (View)

To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.

Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

 

 

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Weibo Rankings

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