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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 27 November-3 December 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 27 November-3 December 2021.

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: Music video: F.Hero x Boom Boom Cash for Amazing Thailand. (View)
N.2 German National Tourism Board: Travel+ live streaming series: Eastern Bavaria. (View)
N.3 Visit Finland: Warmth in the Finnish winter + UGC photos. (View)

DMOs:
N.1 Busan Tourism Organization:
UCG video: BTS “Permission to Dance” challenge in Busan. (View)
N.2 Discover Hong Kong: Repost from City Zine: Actress Charlene Sheh’s Hong Kong. (View)
N.3 Gunma: Giveaway: 2022 calendars and bathmats with the Gunma mascot. (View)

Airlines:
N.1 Asiana Airlines: Giveaway: Where is Asia’s largest Ferris wheel? (View)
N.2 Cathay Pacific: Giveaway: What are your plans for 2022? (View)
N.3 All Nippon Airways: Our new sea turtle-themed Airbus 380. (View)

Cruise Lines:*
N.1 Royal Caribbean International
: Open air performances on deck. (View)
N.2 MSC Cruises: It’s MSC Virtuosa’s birthday. (View)
* Only two cruise lines posted during this week

Attractions & Museums:
N.1 Louvre Museum, Paris: Self-portrait: Jean-Baptiste Siméon Chardin. (View)
N.2 Art Institute of Chicago: An early 20th century lock showing “Snow White and the Seven Dwarfs”. (View)
N.3 The Museum of Modern Art, New York: Frieda Kahlo: “Self-Portrait with Cropped Hair.” (View)

Hotels:
N.1 Bulgari Hotels and Resorts: Getting into the Christmas spirit at Bulgari Hotel Shanghai’s spa. (View)
N.2 Marriott Bonvoy: Short video: Vogue x St. Regis with supermodel Xiao Wen Ju. (View)
N.3 Mandarin Oriental Hotel Group: Christian Louboutin afternoon tea in Guangzhou. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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Weibo Rankings

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