Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 21-27 May 2022

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: The Bangkok subway now has announcements in Chinese! (View)
N.2 Swiss National Tourist Office: Do you have questions about Zurich? (View)
N.3 Turespaña (Spain Tourism Board): Six-hour live streaming session. (View)

DMOs:
N.1 Discover Hong Kong: Summer ice cream. (View)
N.2 Vienna Tourism: Short video: Viennese Modernism. (View)
N.3 Forever Edinburgh: UGC photos of Edinburgh. (View)

Airlines:
N.1 All Nippon Airways: UGC photo. (View)
N.2 Etihad Airways: Congratulations Premier League champions, Manchester City. (View)
N.3 Cathay Pacific: Airline trivia: Why does an airplane have headlights similar to cars? (View)

Cruise Lines:*
N.1 Royal Caribbean International: Inspiration: Buffet lunch by the window. (View)
N.2 MSC Cruises: Sea turtle conservation. (View)
*Only two international cruise lines posted on Weibo this week

Attractions & Museums:
N.1 Louvre Museum, Paris: Short video: The Escalier Daru. (View)
N.2 Hong Kong Disneyland: New nighttime multimedia show. (View)
N.3 V&A Museum: Hats from the 1700s to the 21st century. (View)

Hotels:
N.1 Marriott Bonvoy: Alipay promotion. (View)
N.2 Bulgari Hotels and Resorts: Zongzi gift boxes. (View)
N.3 Relais & Châteaux: Short video: Revitalize the Ocean | Seaweed on the menu in Seattle. (View)

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About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38