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WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 27 May – 2 June 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of May 27-2 June, 2019.

NTOs:
N.1 Japan National Tourism Organization: Kamakura travel guide.
N.2 Tourism Authority of Thailand – Beijing Office: Thailand is named the guest of honor at the China International Fair for Trade in Services.
N.3 Tourism Australia: Natural swimming pools in Australia.

DMOs:
N.1 Hong Kong Tourism Board: Top places in Hong Kong to cool off this summer.
N.2 Dubai Department of Tourism & Commerce Marketing: The ultimate travel guide to Dubai.
N.3 British Columbia: Vancouver, the greenest city in the world.

Airlines:
N.1 AirAsia:
Enter the Children’s Day lucky draw to win free gifts.                            
N.2 All Nippon Airways: One-day-only offer | Return tickets from RMB1,050.
N.3 Cathay Pacific: Move beyond with Cathay Pacific.

Cruise Lines:
N.1 Royal Caribbean International: Sales and offers | Tickets from RMB2,322.
N.2 Viking Cruises: 10 things you don’t know about Europe.
N.3 Dream Cruises: Children’s Day offers | Tickets from RMB999.

Attractions & Museums:
N.1 Hong Kong Disneyland: Join the Marvel Super Heroes at Hong Kong Disneyland.
N.2 The British Museum: Katsushika Hokusai’s life to feature in the British Museum.
N.3 Louvre Museum, Paris: The story of Joan of Arc.

Hotels:
N.1 Marriott Rewards: Marriott Bonvoy opens its account on Xiaohongshu.
N.2 Hilton: Hilton celebrates 100th birthday.
N.3 Shangri-la Hotels: Shangri-la launches a WeChat mini-program.

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of views per total number of posts published. WeChat views are “unique views”.
N. overseas National Tourism Organizations (NTOs) surveyed: 51
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 69
N. overseas airlines surveyed: 48
N. overseas cruise lines surveyed: 17
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 27

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WeChat Weekly Rankings

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